BEHAVIOUR CHANGE EXPERIENCE AT:
Tell me more.
We at Ferris have in depth understanding of how to measure, create and maintain behaviour change. This is based on 2 decades of experience from the below:
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Built a circular economy business from 0 to tens of thousands of members - we know what works and what doesn’t
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Worked for FTSE 100 companies in marketing, commercial and strategic positions including Sky, BT and Cadbury
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Imperial College London Sustainability Accelerator Alumnus (the same as recent Earth Prize winner Notpla)
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Published white papers in behaviour change, sustainability and tech
We are working with other brands who are looking for help in marketing and behaviour change. Get in touch if you'd like to discuss your challenges in more detail and how we could potentially help.
Nick Castle
Hailing from a psychology background, Nick has developed a deep understanding of customer behaviour, spending several years running customer research on both agency and client sides. More recently, Nick was responsible for creating and implementing engagement and retention plans for Sky TV, leading to record low churn.
Experienced in behaviour change from:
Case Study
Greater London Authority
London Behaviour Change
The Greater London Authority hired Ferris to roll out one of London’s first ultra low waste zones in West London
The aim of the ultra low waste zone is to “create a replicable model for neighbourhoods that genuinely transforms residents and business relationship with stuff and sees wider social and economic benefits as a result.”
Ferris have just kicked off the project, starting with a combination of digital marketing strategies which will be tested, measured and iterated
Over the course of the project we will test hundreds of techniques, creatives and methodologies to maximise behaviour change in the area